Digital Brands

  • Global News

    Global News Online offers Canadians from coast to coast a host of news and information – from breaking news in their community to deep engaging content that puts complex world issues in perspective. Our 11 local sites provide up-to-the-minute community-based news, weather and information, while our umbrella national site, GlobalNews.ca, features stories, analysis and deep, engaging content about issues in Canada and abroad.

    We leverage the strength of Shaw Media – to tell our stories in ways that make a difference: through video, text, photographs and interactive features. And we deliver those stories to Canadians wherever and whenever they want: through the web, mobile devices, email alerts, RSS feeds, and the emerging world of social media.

    VISIT GLOBALNEWS.CA

    SITE AND AUDIENCE ANALYTICS

    Key Highlight*:


    • GlobalNews.ca is RANKED #1 (vs. major Canadian and U.S. television news sites**) for audience composition of Women 18-49 (32%) 

    Monthly Average*:


    • 773 Thousand Total Unique Visitors; 45% increase YOY 
    • 6.2 Million Page Views; up 34% YoY  
    • 783 Thousand Video Views; a 30% increase over last year! 

    • 56% of the audience is A18-49 with a sweet spot of 49% that are A25-49 (110 Index vs. Total Internet). 
    • More than one-third (37%) of GlobalNews.ca visitors enjoy a $75K+ HHI
       

       

      *Data Source: comScore Media Metrix, Total Canada,  2+ Audience, Sept.2011 to Nov. 2011 (3M average) data.ComScore Metrics are based on traffic going to all sites defined under “Global News Sites.”Video and Page View data from Omniture Site Catalyst  September 2011 to November 2011 (3M average) .   **Note: Ranking  includes the following sites: CBC Sites, CBC.ca, CTV News, CNN.com, MSNBC, BBC News,ABCNews.com, CP24.com, FoxNews.com, CBSNews.com, CNBC.com, CBC News, CityTV News . 

       
    Contact Us to find out more about opportunities for this brand 
    Download Redthe Shaw Media Digital Brands information sheet